The September 2015 Handmade Business (formerly The Crafts Report) Magazine featured Alef Bet Jewelry in their article “Jewelry Masters Share Their Pearls of Wisdom.” It was an honor to be written up in the magazine and we hope you enjoy reading the article!
Evil eye jewelry and hamsas are the best seller in jewelry at the moment! Preparing for the New York Gift Show later this month, I stuck 7 bracelets on my wrist and went “LOVE IT!” Call it an arm party, call it arm candy….I call it fun, colorful and bring me more to pile on my wrist!!! Of course, I grabbed my cell phone, clicked away and voila!
To make your own arm party, don’t hesitate about mixing metals or colors. On display are: semi-precious gemstone bracelets with gold plated beads, bendel bracelet which never ever comes off, Hebrew bracelet which reads “a complete healing”, a new hamsa bracelet, and multi-colored evil eye beads on golden round beads.
You might think going to a gift show is glamorous, it is HARD work! I give so much credit to manufacturers and wholesalers that travel and do these shows!
Setting up a booth can take hours, we spent 12 on jewelry–imagine what a huge company does! It makes me shiver just thinking of it. Then you have to sell, smile, and do it all again the next day.
Break down, clean up, shipping, organizing, processing orders……breathe……..then come home and jump right back into the routine of “life.” And do it all again.
I am not complaining, I love it— who can say they get to go to New York City twice a year and not do a single touristy thing! We do eat at great restaurants though. And I have a theory that while on vacation you don’t gain weight. I adore my theory, but alas, it doesn’t always come true.
The life, the fun, the excitement, the hard work. I think there should be a television show somewhat like Dirty Jobs, but about the “work” that goes on behind the “work.”