Always Believe in Something Wonderful

Always believe…

never stop your dreaming

Always believe that something wonderful is going to happen in your life.  If you don’t live with dreams and aspirations, you go about your life and nothing happens.  Well, stuff happens, but nothing HAPPENS.  No job change, no meeting new people, no getting out of your comfort zone, no better grades, no advancement.

The 89th Academy Awards are on tonight, and no, I haven’t seen even 1/8 of the films nominated.  I confess I haven’t even seen one nominated film from the last 2 years, but I do watch the award ceremonies.  Why?  Because of that one in a lifetime speech given by a “nobody” who knew something wonderful is going to happen in their life.  Not the speech about politics, or about how much they love their kids, but that struggle speech.  That speech that shows the passion and striving for a goal they set out to achieve, and boom– accomplished!


Graham Moore acceptance speech“When I was 16 years old, I tried to kill myself because I felt weird and I felt different and I felt like I did not belong. And now I’m standing here, so I would like this moment to be for that kid out there who feels like she’s weird or she’s different or she doesn’t fit in anywhere. Yes, you do. I promise you do. You do. Stay weird. Stay different. And then when it’s your turn and you are standing on this stage, please pass the same message to the next person who comes along. Thank you so much.”

Graham Moore, awarded Best Adapted Screenplay for The Imitation Game in 2015


“I’m just a girl from a trailer park who had a dream. I never thought this would ever happen.”
Hillary Swank, Best Actress, Million Dollar Baby, 2004hillary-swank





These wins happened with hard work, and a goal.

The goal for some of us might be to finish writing that term paper to finish high school or college, or it might be to move mountains.  But, it starts somewhere.  If we give up, then nothing ever wonderful will be about to happen.

How sad would that be?

What happens after our dream and hard work comes to fruition?  Well, it really can’t be any better said than by Benicio del Toro, who won for Best Supporting Actor in 2000 for Traffic, “I won and I get to scream and jump a little. But I got to go back to work tomorrow.”



Mitzvah + Red String Bendel Hamsa Bracelet

Can I help you with that?

This question was posed to us in a facebook group that I am a part of for online marketing.  A simple question, nothing is expected from one another but honest help.  No fees, no self-promotion, just help.


Anyone can do that, helping one another with business, work, e-commerce and SEO questions, etc.  But, when we really start to think about it, no, not everyone can help with that.  We don’t all have the same skill set, the same knowledge, the same language for that matter. There really are some brilliant people out there, and the little “pishers,” like me can easily get intimidated.


Then, I got to thinking about what I can do to help others.  I pondered on it, and then it occurred to me: I am helping.  My company set up a campaign online for a friend who had a terrible spinal infection that led to 2 weeks in the hospital with (hopefully only) temporary paralysis in both legs.  This is not a bragging post, but a thoughtful post on what we are all capable of doing to help others.  With Alef Bet Jewelry, a little business, I was able to sell and donate 100% of the proceeds of a red string bendel bracelet with a lucky “helping hand” charm to aide in the finances for the family.  With my friend being the sole-earner, this puts his family in a very difficult situation.

A mitzvah.

This Hebrew word says it all, “a good deed.”

Do a good deed for others, it is the ultimate act of kindness one can do another.  Well, there is way more to it than just that, but the “idea” of doing random acts of kindness and being generous and helpful to others is actually found in the Torah.

If you want to read about Robert, there was a Go Fund Me set up for him.  Another mitzvah by a random person he actually didn’t know very well, that took it upon himself to set up a page to help.

Amazing what we can do to help one another.  The power we have, the way we can lift each other up.  

If you’d like to buy the red string bracelet, I will gladly donate 100% to my friend.

May his recovery be 100%. 

Hamsa lucky red string bracelet

May we continue to inspire one another, help one another, and touch each other’s lives.  And as they asked in the facebook group, “Can I help you with that?”


hamsa hand worn for luck and prosperity
Red string bendel bracelet




Heart Matters– Valentine’s Day

Beaded handmade lucky symbol bracelet
Heart and Horse Shoe Lucky Symbol Beaded Bracelet

February 14 is Valentine’s Day, the most romantic day of the year for lovers. But what if you’re not crushing on anyone special at the moment?

This Valentine’s Day, we encourage you to think of all of the people who inspire your love, and who love you back. Then let them know, with a gift of exquisite love-jewelry from Alef Bet.

Because we think that love is all about believing, and about courage. The very word itself, “courage”, comes to us from the Latin word for “heart”.

Our collection of uniquely heart-warming Judaica jewelry includes many heart-shaped pendants and other pieces which are gifts to be cherished year-round. But if you’re feeling less literal, our exclusive “Woman of Valor” necklace celebrates feminine strength and courage. And, our huge array of Hamsa and watchful “eye” jewelry wraps all of your loved ones with an aura of sheltering protection, long after the last Valentine’s Day chocolate has been gobbled up.

Order now for prompt delivery by February 14.

Wear in good health—and with heart.
Paula & Alissa

Chai– Not the Tea but a Symbol

We know, you order Chai masala tea at your local Indian restaurant.  It is sweet, creamy and oh-so-delicious.  This is also what comes up when you do a google search for Chai.

Happened to us, so you aren’t the only one out there.




A chai is actually a combination of 2 Hebrew letters: chet and yud.  Pronounced “hi” or if you want to fake an accent, had a hard ch to it.  There’s no need to do that though. chai letters in hebrew


So, how come it is common to wear these two letters and not two other random Hebrew ones?  This is really a two-part answer.


Well, there is the mystical tradition, called gematria, that assigns a numerological value to Hebrew letters.  The letter chet has a value of 8, since it is the 8th letter in the alphabet, and the yud is the 10th.  So that equals 18.  And 18 is now a lucky number because of these two letters combined together and their value.  You’ll often find Jewish people gift in increments of 18, 36, 72…. you can do the math from there.

The second reason comes from the word Chayim…meaning  life.  You’ve heard it in modern day songs, from the Black Eyed Peas, I Gotta Feeling, when they yell out “L’Chayim!”  To life!  Ok, now that Fiddler on the Roof song “L’chayim, L’chayim to life!” will play in your head.


In a nut shell, Chai, the combination of two letters is for a long, prosperous and healthy life.

Alef Bet Jewelry has it set with diamonds and 14k gold or in sterling silver on lucky red string bracelets.  No matter the reason, gifting something with a Chai or in increments of 18 is a good thing, a positive thing, a lucky thing.

Chai symbol jewelry

What is the Meanings of Evil Eye Colors

What do colors represent?
Meanings of colors of eyes


We all know the traditional blue color is for luck.  Well, if you didn’t, it is for luck.

It’s the other colors that are so intriguing.  When you see images or clothing with different colored eyes on them, their symbolic representation is alluring.

Now, with all different types of harmful stuff out there, one can easily realize why they need different types of luck, or good fortune.

Did you know:

There are actually three kinds of evil eyes:

The first are unconscious evil eyes. These harm people and things, without intending to.

The second type intends to harm.

The third one is unseen, hidden evil which is the scariest.


The third one is the scariest, have to agree.  No wonder we tend to put up an evil eye charm in our homes, in our car, and even wear them as jewelry.

Evil Eye in the House

In Turkey they have Evil eye tree evil eye trees to protect the homes.  The idea? That all the bad energy will be directed to the amulet and break, thus protecting you.  And it looks great too.  Notice the colorful eyes scattered among the lucky blue.


Eye bracelet with lucky colors

Then there is jewelry, like this one.   It has all of the colorful lucky eyes on one bracelet.  This one is available for sale at  A combination of all of the luck, wealth, health and protection on one piece of jewelry.  Kiss those 3 forms of evilness GOODBYE!


Contest Time is Always Fun!!

There is the blessing, called the Shema Israel, it is a BIG deal.  Such a BIG DEAL, that every single Jewish person knows it.

I mean every. 

Religious or not, they at least know the meaning and the first 3 words.

Hebrew Bracelet
Hebrew Shema Israel Blessing Bracelet


The Shema Israel blessing (translated) reads, “Hear O’ Israel, The Lord is Our G-d, the Lord is One.”  Deuteronomy 6:4

This touching, amazing, personal, gift-giving, wearing daily, gorgeous bracelet is being given away for free until the end of Hanukkah 2016.

To enter go to Instagram, follow us and leave a comment.

Why is Hanukkah So Late This Year, 2016?

Are we the luckiest people around this 2016 or what?

I mean, we get to have Chrismukkah instead of Thanksgivvikah this year! We get to also have New Year’s Eve-ikkah too this year!!  Ok, I made that up (New Year’s Eve-ikkah)

And, let’s not forget the after-Christmas sales while we are still gifting for Chanukkah.   YES!!!!!

But Why?

Well, Hanukkah is a Jewish holiday, and that means it is based on the Jewish calendar.

In a nut shell, the Jewish calendar is a lunar calendar which means it is based on the moon’s rotation around the earth. The Gregorian calendar is a solar calendar and is based on the earth’s rotation around the sun. Since one calendar is based on the moon and the other is based on the sun, two different cycles are in use.

And two different set of dates.

But, to make things consistent, Hanukkah does begin every year of the Jewish calendar on the same day. The 25th day of the Jewish month of Kislev. The 25th of Kislev could fall anywhere from late November to late December on the Gregorian calendar. For example, in 2010, Hanukkah began on December 2. In 2011, it began on December 21, and in 2012, it began on December 9.

2017 it will be on December 12th.

That doesn’t totally answer the question of why it changes from year to year.  Here’s a bit more information (you know, in case you are playing Trivial Pursuit): since the Jewish calendar is lunar, certain adjustments must be made to the calendar to avoid having months occurring in different seasons. There are basically twelve and a half lunar months in a solar calendar year, making a lunar calendar about eleven days too short (a thirteen-month calendar would be nineteen days too long). To compensate, the Jewish calendar uses a leap month.  Hence, the date changes.

Thankgivvikah–lets never do that again!!


We can all save our Chrismukkah t-shirts for 2019, so don’t throw them away or give them to Goodwill. But those Thanksgivvikah shirts, feel free to donate those.

Chrismukkah Shirt
Chrismukkah Shirt

Stackable Rings Trend Here to Last


Fashion is ever changing and not remaining in one place for too long. It’s a rare thing when something stays on trend for longer than a season or two but when it does then you know that it’s probably one worth participating in. The stackable ring trend is one of those long lasting trends, and I am SO happy about that. People are still showcasing their stacked rings on multiple Pinterest boards, blog posts, and in magazine articles. 2016’s trend of stackable rings is not going anywhere in 2017.

November 16, 2013 - Blog posts shooting with Elisa Dahan for

Ring Stacking How-to:

Try starting with a delicate and/or sparkly ring as the foundation? But don’t stop there, Alef Bet Jewelry offers a wide variety of rings that are perfect options for the stackable ring trend. From high-end to low, stackable rings are making their mark. Many fashion experts suggest an anything-goes mentality that employs a selection of varying sizes, shapes and colors. While another advises choosing one metal (gold, rose gold, silver or platinum) or one color and then playing with textures. But I believe you the only rule is – there are no rules! This is fashion and fashion should express you and your beautiful personality! So no matter how you stack, strive for a cohesive look that makes you feel good.

Don’t forget to check out our website and Instagram feed for even more inspiration!



Alef Bet Jewelry



How to Clean Gold Plated Jewelry

All jewelry requires cleaning to maintain its shine and luster, and the best way to clean gold plated jewelry is to make a tiny bath of soapy, warm water.  Quickly immerse the piece of jewelry, followed by a gentle cleaning with a cotton ball swab or q-tip.  Allow to air dry, and shine with a non-abrasive, lint free cloth.  Regular cleaning in this manner, especially on items worn regularly, will keep them lovely.

Gold (or rose) jewelry is an alloy of gold combined with another metal, and gold plated jewelry is a thin layer of gold on top of sterling silver and will eventually tarnish.  Even more of a problem than tarnishing with gold jewelry, is the build up of dirt caused by makeup and the oils in the skin.  This can cause the jewelry to look dull or dirty, and thus requires the piece to be cleaned.  Cleaning gold jewelry is the same as gold plated jewelry, but with a gentler hand.  If an abrasive action occurs, it can likely wear down and remove the thin layer of gold plating.  If removed, no cleaning can restore the look of the item, and therefore harsher cleaning products should be avoided.

Rose and cubic zircon stone necklace
Rose gold Shema Israel Hebrew blessing pendant


Gold-filled items, even with daily wear, can last five to 30 years but will eventually wear through. The gold layer on gold-plated jewelry varies greatly depending on the thickness of the plated items, so there is no simple answer. Gold-filled items are 50 to 100,000 times thicker than regular gold plating, and 17 to 25,000 times thicker than heavy gold electroplate.

A gentle touch with warm, soapy water is the best way to keep your jewelry sparkling.

Evil eye bracelets in sterling silver and 14k gold plate
Evil eye bracelets in sterling silver and 14k gold plate

What’s Arm Candy

Is arm candy really candy? 

According to urban dictionary it is a hot date.  An especially attractive date, escort or other companion to a special event, though not someone necessarily chosen for their intellectual company (wink, wink).   More on the simply to appear important, wealthy or worthy of attention type of company.

And now enters our idea of “arm candy!”  Feast your eyes on these hot babes!!

This a real party, or arm-candy.  It is good to look at, has no calories, never ages or rots, doesn’t talk back and is the perfect date.

You’re probably wondering how to make a party like this, well, it’s rather simple.

First, don’t be afraid of colors.  Notice the silver, rose gold, red and blue here.  There are fakes lurking on the arm and over 2ct of diamonds set in real 14k gold.  No one cares about the combination, but what they do care about is the look.  I can feast my eyes on this stack just as easily as a hunk of a guy who walks in at a party.  In fact, my eyes might go from the guy to the lady wearing this in less than 3 seconds flat.


My favorite kind is like this, good on the eyes and leaves no calories lurking behind.  Hence, the word “arm candy.”  A modern day arm candy, but candy all the same.



hamsa and opal star of david bracelets