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An ancient folkloric, as well as Kabbalistic tradition, has been to wear a red string bracelet to ward off the evil eye. 
Alef Bet has taken this a step further by interweaving the red string through a sterling silver bracelet and adding a decorative element such as a heart, evil eye or hamsa charm.  
Designed to fit all wrist sizes, you’ll be fashionably protected from harm-- no restrictions for size or age. 

Learn more about it on our blog here.

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